5 Factors Contributing to the Rise of Family Homes in Kenya

In Kenya, the demand for family homes has been on the rise in recent years, driven by a growing population and increasing urbanization. As the country’s economy continues to grow, more people are looking to settle down and own homes, with families being a major market for property developers. In this article, we will explore the factors contributing to the rise of family homes in Kenya.

Population Growth

Kenya’s population has been growing steadily over the years, and it is expected to hit 60 million by 2030. The increase in the number of households has created a demand for housing, particularly for families. With more people choosing to get married and start families, there is a greater need for homes that can accommodate the needs of a growing family, including space for children to play and study.


Kenya’s urbanization rate has been on the rise in recent years, with more people moving to cities in search of better job opportunities and a higher quality of life. The urban population is projected to reach 28 million by 2030, up from 13 million in 2019. This has led to a high demand for housing in urban areas, with families being a significant market for developers. As urbanization continues to grow, so will the demand for family homes.

Urbanization as a factor contributing to the rise of family homes in Kenya
Economic Growth

Kenya’s economy has been growing at an average of 5% over the past decade, making it one of the fastest-growing economies in Africa. This growth has led to an increase in disposable income, allowing more people to afford homes. As a result, more people are choosing to invest in property, particularly in family homes.

Economic Growth as a factor contributing to the rise of family homes in Kenya
Government Policies

The Kenyan government has implemented several policies aimed at promoting affordable housing, particularly for families. In 2019, the government launched the Big Four Agenda, which includes a plan to build 500,000 affordable homes by 2022. The government has also implemented tax breaks for developers who invest in affordable housing, making it more attractive for developers to build family homes.

Changing Family Dynamics

The traditional family structure in Kenya has been changing in recent years, with more young people choosing to start families at an earlier age. This has led to a demand for homes that can accommodate families with children. Developers have responded to this by building homes with more bedrooms and spacious living areas, to cater to the needs of families.

In conclusion, the rise of family homes in Kenya is being driven by several factors, including population growth, urbanization, economic growth, government policies, and changing family dynamics. With the demand for housing set to continue growing, developers are likely to continue building more family homes to meet the needs of the market. As more people continue to move to cities and start families, the demand for family homes is only set to increase in the coming years.

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